LaFern K. Batie, MBA, SPHR

Business Strategist • Executive Coach • Professional Speaker • Author

Practical Insight, Powerful Impact!

LaFern Batie, MBA is the CEO of The Batie Group, LLC, a business consulting and leadership development firm serving organizations around the globe. With extensive Fortune 500 corporate leadership experience and widely recognized expertise, LaFern works with international organizations and leaders across diverse industries to maximize their collective and individual performance. Business leaders rave about her high business acumen, ability to quickly connect with teams, thorough and efficient approach to identifying challenges and commitment to helping them achieve results that exceed their expectations. She designs and facilitates leadership development and learning seminars, as well as organizational effectiveness and personal skills enhancement initiatives.

Drawing from her community and corporate learning experiences, LaFern developed comprehensive, powerful and practical programs for business owners, leaders and professionals that transformed their path to extraordinary performance. From strategic planning and execution, to organizational development and effectiveness, LaFern is committed to helping businesses clarify, plan and achieve optimal success.

For the past 25 years, LaFern has partnered with global corporations and civic organizations to deliver tangible results in the most challenging circumstances. As a business strategist, executive coach, professional speaker and author, she launched her own company in order to partner with a broader range of organizations seeking to improve their operations, sustainability, client attraction and retention and profitability.

As a well-known and highly regarded business leader, LaFern’s vast professional experiences include accounting, operations management and human resources leadership. A member of the National Speakers Association and the International Coach Federation, LaFern serves in various leadership roles within business, professional and community organizations. She earned a Bachelor of Science degree in Accounting from Salisbury University, a Master of Business Administration from the University of Maryland and is a certified Senior Professional in Human Resources. Her professional corporate coach training was obtained from Coach University, the Lore Institute and the CaPP Institute.

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