Company Brand Assessment 2018-02-01T07:04:12+00:00

Answer a series of yes or no question to receive your results upon completion.

Date:


Is your organization’s vision clearly documented, including the resulting experience it will create when fulfilled and how it will impact others?


Can you state your organization’s five most relevant and compelling attributes -- adjectives that others use to describe it?



 

Have you identified and documented meaningful short- and long-term goals that pull the organization forward and help fulfill the vision?



Can you state your organization’s top five values – the nonnegotiable values that shape how your organization serves?


 

Are your organization’s goals reviewed, and progress tracked, no less than quarterly?



Do you know what your organization’s competitive advantage is?


 

Do your organization’s strategy and marketing communications focus first on the relevance and appeal to customers?




Are you clear about your organization’s most significant challenges and how to overcome them?

Do you know how customers rate their experiences with your organization?


Is your organization’s strategy clear and compelling?


Can you clearly describe your target audience – those who value what you offer?


Does your organization have an advisory board comprised of leadership, technical, financial and operations resources?

From first connection to ongoing engagement to post-service, does your organization create the experience you want your customers to have?


Does your organization consistently attract new and repeat customers, resulting in long-term profitability or sustainability?


Do you have clear collaboration guidelines for your organization?


Does your organization provide valuable, free or low-cost information to clients and not just direct calls for business?


Are organizational communications engaging, shaping productivity from team members and profitability from customers?


Do you create a work environment that attracts top talent?


Are leaders within your organization well-equipped to serve and help fulfill the vision?


Do you seek feedback from employees, partners, vendors, clients and stakeholders to help improve performance?

Ok Ready for your results? Hit the submit button for your score and assessment.



OUR WORK IS NOT ABOUT WHO WE ARE BUT ABOUT HOW WE CAN USE OUR EXPERTISE TO HELP OUR CLIENTS MAXIMIZE THEIR POTENTIAL…PERIOD.

Our work is not about who we are but about how we can use our expertise to help our clients maximize their potential…period. Our clients demand the best. We serve them with nothing less. Our experience is broad – from Fortune 500 companies to international nonprofit organizations. We understand the front lines. We know how effective leadership looks and performs. We understand what makes organizations work well.

How We Serve

WE HELP OUR CLIENTS MASTER PROVEN SUCCESS PRINCIPLES FOR LONG-TERM GROWTH AND SUSTAINABILITY.

While there are innovative approaches to how organizations achieve results, in the end, the principles remain the same. Every solid organization has the capacity to stretch itself to exceed its customers’ expectations. Our clients want to see results. We are there to help them deliver.

Who We Are

OUR CLIENTS